Meet the Founder: Melise Panetta
Marketing, Branding and Sales Expert
20+ Years of experience in Marketing, Branding, Sales
Global Fortune 100 Companies
Developed 15+ Iconic Global Brands
​
University Lecturer
5+ Teaching in higher education
15+ Years of training industry professionals
Curriculum Developer
​​Program Advisor
​
​​​
​​
​​
​
​​
To empower professionals to architect and sustain resilient, purposeful, and unstoppable careers by mastering their unique personal brand through timeless, academically-proven strategies designed to thrive amidst disruption.
Our Mission
The Genesis of Brand U
We often see smart, talented individuals struggle to reach their full potential, not from lack of experience, but from a gap in strategically articulating and selling their value.
​​
Having taught marketing, branding, and sales in business classrooms and worked for Fortune 100 strategy-driven companies, we know something powerful:
The same tools that build iconic brands and close epic deals could empower individuals and teams
​​​
The Brand U Advantage
Turning Academic Insight into YOUR Competitive Advantage
​​
Elite Strategies, Real-World Application: We don't just teach theory; we translate premier academic research in branding, marketing and selling into powerful, actionable frameworks you can use immediately.
​
Unlock Peak Performance: Move beyond concepts to concrete skills. Our program builds unwavering confidence, strategic clarity, and the practical capabilities essential for achieving ambitious goals.
​
​
Results-Driven Development: We are laser-focused on delivering tangible outcomes, whether it's landing your dream job, securing a promotion, or driving impactful internal initiatives.
Guided by Industry & Academic Leaders: Learn from a distinguished faculty of Business Professors and seasoned executives from Global Fortune 100 companies.
Our Philosophy: Empowerment Through Practical Knowledge
Branding, Marketing & Selling Are Essential for Everyone
Don't mistake these for niche skills. Strategic branding and selling are foundational abilities for every ambitious professional. Whether you're aiming to articulate your unique value, influence critical outcomes, or accelerate your career growth, these are the power tools you need to succeed.
Learning Only Matters if it Leads to Action
At Brand U, we don't separate theory from practice—we fuse them. Every tool is meticulously developed from academic insights for direct application, providing you with a clear pathway from knowledge to real-world success.
